Privacy Policy
Effective date: 1 January 2026. This Privacy Policy explains how freetimeourstories.org.uk ("we", "us", "our") collects, uses, and protects your personal data when you visit our website. We are committed to complying with the UK General Data Protection Regulation (UK GDPR), the Data Protection Act 2018, and the Privacy and Electronic Communications Regulations (PECR).
1. Information We Collect
We may collect the following types of personal information:
- Contact information: name and email address if you contact us via forms or email.
- Technical data: IP address, browser type, device type, operating system, and approximate location derived from your IP address.
- Usage data: pages visited, time spent on pages, referral source, and other browsing behaviour.
- Cookies and similar technologies: as described in Section 3.
2. How We Use Information
We use the information we collect for the following purposes:
- Analytics: to understand how visitors use our website and to improve content and user experience.
- Affiliate tracking: to manage and track referrals to third-party casino and bookmaker websites, ensuring correct attribution of commissions.
- Site improvement: to analyse trends, administer the site, and diagnose technical issues.
- Communication: to respond to enquiries or requests you submit to us.
We do not sell your personal data to third parties. The legal basis for processing is our legitimate interest in operating and improving our website, and, where applicable, your consent (e.g. for non-essential cookies).
3. Cookie Policy
Cookies are small text files placed on your device when you visit our website. We use the following types:
- Strictly necessary cookies: required for the website to function, such as security and basic navigation.
- Analytical/performance cookies: help us understand visitor behaviour (e.g. Google Analytics). These are only set with your consent.
- Affiliate tracking cookies: set when you click an affiliate link to a third-party site, enabling us to earn a commission. These do not identify you personally.
Opt-out options: You can manage or disable cookies through your browser settings. You can withdraw your consent to non-essential cookies at any time by clearing cookies in your browser or using our cookie consent banner where available. For more details, visit allaboutcookies.org.
4. Third-Party Links
Our website contains links to external websites, including online casinos, bookmakers, and other affiliate partners. These third-party sites have their own privacy policies and cookie practices. We do not control and are not responsible for how they collect, use, or protect your personal information. We encourage you to review the privacy policy of every site you visit.
5. Your Rights
Under the UK GDPR and Data Protection Act 2018, you have the following rights:
- Right of access: request a copy of the personal data we hold about you.
- Right to rectification: ask us to correct inaccurate or incomplete data.
- Right to erasure: request deletion of your personal data in certain circumstances.
- Right to restrict processing: ask us to limit how we use your data.
- Right to data portability: receive your data in a structured, machine-readable format.
- Right to object: object to processing based on legitimate interests, including for direct marketing.
- Right to withdraw consent: where processing is based on consent, you may withdraw it at any time.
If you are a California resident and the California Consumer Privacy Act (CCPA) applies, you have similar rights to know, access, delete, and opt out of the sale of personal information. We do not sell personal information. To exercise any of these rights, contact us using the details in Section 7. You also have the right to lodge a complaint with the UK Information Commissioner's Office (ICO) at ico.org.uk.
6. Data Retention
We retain personal data only for as long as necessary to fulfil the purposes described in this policy. Analytical and usage data may be stored in aggregate form indefinitely. Contact form submissions are kept for up to 12 months. Affiliate tracking cookies generally expire within 30 to 90 days, depending on the third-party affiliate programme. We review retention periods regularly and delete data that is no longer required.
7. Contact Us
If you have any questions about this Privacy Policy or wish to exercise your data protection rights, please contact us at: